Is Facebook Your Business’ Best Friend?


If you’re not sure about how to use Facebook for your business, now’s the time to explore the many ways to make it work for you. This article features everything you need to know about how to get your business the Facebook attention it needs.

With over 300 million users on Facebook, it’s a good chance that your customers are already there. So, hop online and make the social networking site your business’ best friend. It’s just a matter of you joining the conversation and making your business’ page interesting enough to win eyeballs. Start by reading 32 Ways to Use Facebook for Business, and then just dive in. In no time your business will be earning fans, increasing brand awareness and making meaningful connections with your customers…which will ultimately help your bottom line.

How To Create A Facebook Page For Your Business…

Facebook allows you to choose different types of setups for your business page, so make sure you choose the best option for you. In most circumstances businesses are better off choosing a Facebook Fan Page, instead of a standard profile or group page. Benefits such as the availability of analytics, the opportunity to have unlimited fans, and the ability to have your audience like or recommend your page to others… all make Facebook’s “fan page” a top choice for large and small businesses. Refer to this article for more information about why your company should have a Facebook fan page.

How To Market Your Business With Facebook…

Sure, businesses can easily create a Web presence on Facebook, but entrepreneurs have to understand the unspoken rules of engagement in order to make their Facebook fan page work hard for their business. A NY Times article points out specific things entrepreneurs must keep in mind when using Facebook for business. First, start small. Second, it’s not all about selling. Third, aim at potential customers only. And, fourth… give away cupcakes. I know it sounds crazy, but it makes perfect sense when you read the article.

Here are a few additional resources to give you everything you need to know about using Facebook for business:

Facebook Marketing Solutions

How To Get The Most Out Of Your Business Facebook Page

Understanding How And Why Facebook Users Interact With Brands

If you’re already marketing your business on Facebook, share your story below… Let us know what’s working or not working for you?

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